Year: 2009
Country: Spain
Direction: Iván Bouso
Producer companies: Chinatown producciones, Nephilim Producciones
Synopsis: It is a faithful reflection of the situation of the advertising sector from the point of view of the different agents that interact in it, such as advertising agencies, advertisers and media agencies. The document highlights the current divorce between advertisers and agencies, and tells how the media centers themselves are beginning to offer creativity services to their clients (actually advertisers).
